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Portugal 2020

Identificação do Projecto


Designação do projeto | Internacionalização da Great Hotels of The World
Código do projeto | 38817
Objetivo principal| Captação de Mercados Internacionais e Aumento da Competitividade da Marca
Região de intervenção | Lisboa
Entidade beneficiária | GHOTW, Unipessoal Lda.


Data de aprovação | 21-08-2018
Data de início | 13-05-2018
Data de conclusão | 12-05-2020
Custo total elegível | 1.129.155,00
Apoio financeiro da União Europeia | FEDER – 451.662,00 EUR


Descrição do Projecto

Objetivos: Posicionar a marca como referência no mercado, através de presença em feiras e eventos nos mercados alvo, marketing digital e offline PARA atingir mais que 90 membros fidelizados, em 15 mercados, até 2022.


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